OUTCAST COMMODITY – Evaluating the emotional value of plastic bags. The foldable schematic documents every type of feeling plastic feels. For example, a plastic blow-up doll would feel intimate and submissive but, because it received 2 out of 5 stars on Amazon, it would also feel rejected. My research found that plastic feels 44% scared, 40% sad, 8% mad, 4% peaceful, 4% joyful, and 0% powerful. [Screenprinting][Concept Development]
Currently senior designer + partner at Day Job Studios. Employers – Public-Library, Imprint Projects, Westwoodwestwood; Selected Clients – Snap, Nike, Machine Project, The Honest Company, MOCA Step & Repeat, Google Play, Levi’s, Redbull, Calvin Klein, Virgin Hotels, Annapurna Pictures.